If you want to significantly expand the advertising reach and increase brand awareness, place your advertisements in the video. Videos are everywhere: on blog pages, in online newspaper articles, and on sites that are all about video content, etc. As part of the GDN, video publishers allow ad placements not only in videos but also in the space around it.
The main advantage of advertising in video is the opportunity to show it to a clearly defined audience. As a result, you will reach potential customers selected according to your criteria.
Here are the main advantages of ads in video:
- Wide coverage
- The opportunity to choose the audience
- The speed and simplicity of information dissemination
- The ability to combine different types of advertising.
Below are the types of ads that can be shown with video content:
- Text ads.
- Image ads.
- Adaptive ads.
Read more about ads in video in Google Ads.