Campaign name and UTM-tagging
Enter your campaign name and choose settings for UTM-tagging.
While you're not obligated to set it up, it's still important to do this if you want access to timely info. Some eLama tools receive data based on UTM tags, like statistics.
You can read more about UTM-tagging by clicking on this link.
Settings review and export
Before you export the ad, double-check the settings of your ad campaign. If you need to change something, click on "Edit" next to the section and you will automatically be taken to the chosen step.
In the "Campaigns and ads" section you can indicate if you want an expanded text ad. This type of ad allows you to increase the reach of your advertising campaign.
We automatically generate an expanded text ad based on the first headline and description options that you entered during the "Ad creation" step.
If all the settings are checked, it's time to upload your campaign into the advertising system. There are a few options available for export:
- The "Export and start running" button – uploads the campaign in an active status. If you have funds in your account, the campaign is set on moderation, and impressions start gathering on the chosen start date.
- The "Export without starting" button – uploads and pauses the campaign. You will have to launch it manually later.